The leaders who earn the most trust aren't the ones who know everything.
They're the ones who are honest about what they don't know.
They say things like:
"I'm not sure yet. Let me think about it."
"That's a good question. I want to give you a real answer."
"I was wrong about that."
So if you are asking yourself:
Do I need to have all of the answers?
I'm here to tell you that you don't.
Certainty is performed.
Trust is earned.
The difference matters.
